65% Have eliminated anything that is none essential form lifestyle
52% Has been cutting back on spending
29% Has found new sources of income
12% Have not made any changes
Larson note: Moms are the ones in almost any household that make the biggest sacrifices. If you follow these percentages you will have a very good idea of what is really going on in American households. How can your business work in this area?
Larson & Associates
Target Marketing & Telesales Professionals for new account acquisition
Making good businesses great and great businesses even better
P.S. Need your brochure translated. Pick your language and if needed pick your country. Yes we do translation work for your sales and marketing pieces.
*Allen & Gerritsen survey; Sample 431 woman with children October 3rd to October 4th.