89% Are debuting sale pages on their sites
79% Have prioritized improving online checkout
73% Plan to add now filters to their product search functions
60% Plan to improve their home page
50% Plan to enhance product shots on site
41% Are evaluating brand new onsite search engines
*The State of Retailing Online 2009, Merchandising Report conducted by Forrester Research July 2009, Sample 117 retailers
Larson note: Did it take a recession for retailers to see that they needed to make some major changes to their online presence, or did they just not try to shop their own sites before?
Howard Larson
Larson & Associates
Target Marketing & Telesales Professionals for new account acquisition
Making good businesses great and great businesses even better
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P.S. We make telesales for small business affordable by offering programs down to only 15 hours a week. Maybe you could add telesales into your marketing mix call today and find out.
P.P.S. We are offering 2 free (a $75.00 value) ½ hour consultation periods per week to talk about marketing businesses. Call or email to get your spot to pick my brain for 30 minutes today.
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