Friday, August 7, 2009

How Do You Justify Customer Care Costs

25% Higher Customer Satisfaction Scores
18% Increased Revenue
12% Reduction In Customer Turnover
9% Increase In Repeat Sales
0% Other

*Customer Satisfaction Business Impact Diagnosis, Gantry Group LLC, June 2009

8% Higher Customer Satisfaction Scores
42% Increased Revenue
8% Reduction In Customer Turnover
23% Increase In Repeat Sales
17% Other

*Unscientific Ning Pole

Larson note: I found this very interesting in comparing a scientific pool with one out of our Ning here. Seems we on ning are more about actual sales and results while the “big guys” are more interesting in how people rate them. Me, I’ll take the sale every time, thank you.

Howard Larson
Larson & Associates
Target Marketing & Telesales Professionals for new account acquisition
Making good businesses great and great businesses even better

P.S. We make telesales for small business affordable by offering programs down to only 15 hours a week. Maybe you could add telesales into your marketing mix call today and find out.

P.P.S. We are offering 2 free (a $75.00 value) ½ hour consultation periods per week to talk about marketing businesses. Call or email to get your spot to pick my brain for 30 minutes today.

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