Thursday, June 11, 2009

How Companies Are Financing Their Growth

56% Financed Through Profits
50% Self-Financed
45% Financed Through Cash Flow
29% Bank Finance
18% Business Credit Cards
12% Vendor Financing
10% Person Loan
10% Joint Venture
7% Person Credit Cards
7% Venture Capital

*source VRA Business

Larson note: Yesterday was what ways companies are using to grow, today we look at how they (you) are paying for this growth. You need a plan. Most small businesses just start a marketing plan and take the money out of their cash flow. Big mistake! You can finance out of Profits but make sure it is profit and not operating funds, the old wish and prayer money. Seat of your pants marketing is a long and established tradition with small business. Think it through and plan, your expenditures and you will have a cohesive consistent marketing and growth plan working for you rather than against you.

Howard Larson
Larson & Associates
Target Marketing & Telesales Professionals for new account acquisition
Making good businesses great and great businesses even better
847-991-0488
howard@larsonassociates.ws
http://www.larsonassociates.ws
http://larsonassociates.blogspot.com
http://member.merchantcircle.com/larsonassociates
http://businesswarfare.ning.com/profile/HowardLarson
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https://twitter.com/LarsonAssociate

P.S. We make telesales for small business affordable by offering programs down to only 15 hours a week. Maybe you could add telesales into your marketing mix call today and find out.

P.P.S. We are offering 2 free (a $75.00 value) ½ hour consultation periods per week to talk about marketing businesses. Call or email to get your spot to pick my brain for 30 minutes today.

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