Friday, October 31, 2008

NIELSEN IAG TOP 10 MOST-LIKED NEW TV ADS

Month's Top 10 Most-Liked, Most-Recalled New TV Spots
Sept. 15 to Oct. 12, 2008

1 Disney Parks - Mouse balloons float and follow people; boy getting hair cut, girls at ballet class; join us at one of our parks on your birthday for free.

2 Macy's Show - clips from past to present such as "I Love Lucy" and "Seinfeld" where Macy's is mentioned; part of your life for 150 years.

3 Lowe's - Female employee from another store buys lamp at Lowe's; tells co-worker it's a chainsaw for her husband.

4 Disney Parks - Boy in class opens envelope and Mouse balloons and fireworks come out; Happy Birthday Alex; join us on your birthday for free.

5 Lexus - RX--Firefighters at accident scene clip hook from helicopter, lifting stage to reveal SUV in park; best way to survive an accident is to avoid one.

6 NFL - NFL Shop--Ladies, football's got a more feminine touch; choose from a new selection of women's fashion apparel designed by Alyssa Milano.

7 Bertolli - Oven Bake Meals--Chef sings opera in restaurant with empty tables because of Bertolli; couple makes lasagna at home.

8 Verizon Wireless - Push to Talk--Construction worker tells boss that they already have push-to-talk, and phones came with holsters; truck moves to reveal network.

9 Microsoft Windows - I'm a PC, and I am not alone; various people proclaim that they're PC's; grandmother, teacher; we're all a PC, inseparably one.

10 AT&T - FamilyTalk with Rollover--Brothers fight over new and old rollover minutes; mother mixes up minutes, holds one up and asks if it's old or new.

*Source NIELSEN IAG

Howard Larson
Larson & Associates
Telesales & Target Marketing Professionals for new account acquisition
Making good businesses great and great businesses even better
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larsonassoc1975@yahoo.com
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