Monday, April 6, 2009

Consumers and Cell Phones

Customers plans for cut backs in their cell phone bill:

19% Very likely
21% Somewhat likely
21% Not very likely
38% Not likely at all
1% Don’t know

Larson note: 40% looking to cut back on their cell phone bill. This is a tell tale sign of what people are thinking. You can see them walking around, driving around (illegal or not) talking on their cell or (the funny ones) the Bluetooth who walk around talking to themselves, or so it seems when you first see them. Yet 60% are planning on no change. Is this because of the trend of making a cell phone their main line and discarding there ground line?

Do I hear mobile marketing?

Howard Larson
Larson & Associates
Target Marketing & Telesales Professionals for new account acquisition
Making good businesses great and great businesses even better

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