Still More Bottom Line Priority Thinking

Here are still more low-cost CRM ideas and strategies for when your money is tighter than tight.

1) Conduct interviews with your best customers to find out what they want form you or how you might improve.
2) Fire your worst customers. The ones that are the black holes of your bottom line no matter how you try to do the right thing.
3) Engage in innovation discussions with your employees at the lowers possible level.
4) Set Plans and goals for the future and share them with you customers and seek their opinion. Remember they are a “stake holder in and of your business.
5) Train and retrain employees. And do it as a reward not as a punishment.
6) Ask customers and employees what they don’t need or want from you.
7) Sign up but remember time spent on free trials is also a cost.
8) Look for ways to get more out of your CRM system that goes beyond the basics. There is a wealth of information in those records.
9) Clean up your data. The cleaner your data the more usable and useful your data.
10) Do the little things Write those thank yous, remember your client’s favorite team, their hobbies and passions in life, and pick up the phone rather than a quick email.

Larson note: Push yourself. Get the dead weight out and set yourself free.IN suing every one you can for ideas you might find that golden nugget you are looking for. Search and you shall find.

Howard Larson
Larson & Associates
Target Marketing & Telesales Professionals for new account acquisition
Making good businesses great and great businesses even better
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P.S. We make telesales for small business affordable by offering programs down to only 15 hours a week. Maybe you could add telesales into your marketing mix call today and find out.

P.P.S. We are offering 2 free ½ hour consultations a week for marketing your business. Call or email to get your spot to pick my brain for 30 minutes today.

*Source: Customer Relations Management