77% Eliminating all debt
23% Buying new car
77% Saving as much money as possible
23% Having as much fun as possible
73% Maximize current income
27% Getting a graduate school degree
73% Build career
27% Having children
64% Financial fitness
36% Physical fitness
64% Proper insurance coverage
36% Vacation time
58% Saving for retirement
42% Saving for my next vacation
46% Buying first house
54% Having extra spending money
Financial products possessed by young adults
84% Checking account
79% Debit card
68% Savings account
62% Credit cards
26% Employee sponsored retirement account like a 401K
8% none of the above
*Source: 2009 Young Adults & Money online survey of 1,252 adults ages 23 to 28 conducted by Lieverman Research worldwide on behalf of Charles Schwab in January of 2009.
Larson note: This just tells me that people my children’s age are looking at the world and there financial and economic life a little differently.
Larson & Associates
Target Marketing & Telesales Professionals for new account acquisition
Making good businesses great and great businesses even better
P.S. We make telesales for small business affordable by offering programs down to only 15 hours a week. Maybe you could add telesales into your marketing mix call today and find out.
P.P.S. We are offering 2 free (a $75.00 value) ½ hour consultation periods per week to talk about marketing businesses. Call or email to get your spot to pick my brain for 30 minutes today.
P.P.P.S. subscribe to our newsletter "Mastering Marketing Monthly" at firstname.lastname@example.org