Wednesday, March 18, 2009

Do You Have a Recession Strategy?

So we have a little downturn or do we. If you live in the macroeconomic world. Yes you might have a recession in your life. If you’re living in a micro economic world you don’t have to be. That is not to say you can just close your eyes to what is happening around you. You still need to be mindful or all things, but it does not have to be affecting you the same way it does the “big” guys.




I find the statics above a little interesting. For people to say, what recession is like an ostrich with its head in the sand. To say we don’t need one is like saying no this can’t happen to me. I like the middle of the road approach of targeting buyers and doing some proper budget cutting. If done right there are no ill effects to cutting the fat.

Larson Note: You can not only grow but grow in double digits in this economic mess. Keep your site set on you and your company’s goals and at the same time don’t get blindsided. Go out and make a little bit of a mess for your competition. Make them do dumb stuff to try to keep up with what you are doing. Make them always second guessing on what you are going to do next. And when that next does come, don’t do it half heartedly but full force. There can be no half way measures. Go for the juggler

Howard Larson
Larson & Associates
Target Marketing & Telesales Professionals for new account acquisition
Making good businesses great and great businesses even better
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P.S. We make telesales for small business affordable by offering programs down to only 15 hours a week. Maybe you could add telesales into your marketing mix call today and find out.

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