Tuesday, September 21, 2010

What Happens After Facebook and Twitter?

Yes there is more to Social Media Marketing than Facebook, Twitter and yes nings.

Marketers who think that their social media needs are covered with Twitter and Facebook are only part of the way into what Social Media can achieve. In only a few short years the tools of Web2.0 have penetrated life on the web as some would never expected. You as a business owner and marketer need to find your special way to get your message out and your message heard using this new way of prospect penetration.

Starting with your web site as the fist “touch point” of your company’s exposure. You need to build up form that base.

As part of a social online community you should be building and channeling your message directly into and around your company web site. The primary object is to create a rewarding experience for your prospect as well as your client.

In the drive point everything you can BACK to your web site. Link link link and give online value.

Larson Notes & Satire: If you look at what I got going Social Media wise; I link my Facebook Fan page http://www.facebook.com/LarsonAndAssociatesFans into my twitter page https://twitter.com/LarsonAssociate which feeds into my LinkedIn account. http://www.linkedin.com/in/larsonassociates . Depending on what I want I can add any comment long that line to list to 1 or all 3. As for the nings and MerchantCircle these are mainly to feed into my web site and with the links build up my sites rankings.

So now you’re wondering what value can I give? I in this case can be you or me. Well look at me. Here I am an old school target marketing / telesales company, why would anyone want to keep going back to MY site?

Funny you should ask. Now the first page is well, pretty standard, www.larsonassociates.ws . And when I look at it so is the second page http://www.larsonassociates.ws/attack which outlines what we do.
But that is where we start to differentiate. The 3rd page http://www.larsonassociates.ws/Printing_Telesales targets our primary target base that being printers.

It is not till you get to page 6 http://www.larsonassociates.ws/marketing_tools that there is a real reason after you read the front pagers to keep coming back because page 6 has 122 marketing weapons. I think I need to add a few more but I will look into that later.

Page 7 http://www.larsonassociates.ws/blogs are blogs that have gotten featured somewhere, heck even here with links to the respective site that featured it. This page is always changing.

And finally on page 10 we have the total Larson Blog http://www.larsonassociates.ws/Larsonssalesmarketingblog . I was using Google Blog spot http://larsonassociates.blogspot.com as my official blog but finally got one actually on the web site. Still post the same material to the Google Blog as I have some loyal readers there.

Now if I can give people a reason to keep company back to my B2B site you surely can. If you can’t think of anything give me a call. I know I can come up with an idea or two or three, but it will cost you. Lol.

Howard Larson
Larson & Associates
Target Marketing & Telesales Professionals for new account acquisition
Making good businesses great and great businesses even better


P.S. We make telesales for small business affordable by offering programs down to only 15 hours a week. Maybe you could add telesales into your marketing mix call today and find out.

P.P.S. An American Company, marketing American Companies! Call or email to get an appointment to pick my brain (a $125.00 value) for 30 minutes.

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